Run Revenue Campaign

Branding and visual identity for fully-integrated campaign and in-person event
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As part of Clari's presence at Dreamforce 2022, the Creative Team was asked to design and create a fully-integrated campaign and in-person event experience at Terra Gallery in San Francisco. After initial ideation and pitching of 5 concepts to company leadership, we moved forward with a B2C-inspired typography-focused concept that was supported by hero-style photography of the Clari customer and bright, bold geometric shapes. Digital deliverables included social assets, ads, landing pages, blog assets, and internal branding elements like Zoom backgrounds and LinkedIn headers. In-person deliverables included both OOH advertising and extensive graphics for the event venue, as well as a custom social media AR filter for attendees to use.

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